Choosing the right custom packaging company
As a customer we hardly think about the type of the packaging boxes that reaches our products. However, you will be surprised to know that these packages have a very important role in branding and customer satisfaction. The top folding carton manufacturers will always keep in mind how the brand’s voices, values and marketing agenda is properly conveyed through the proper packaging. The experts of folding carton manufacturers in Ahmedabad understands that product packaging is chiefly about marketing. The way you design them will help you stand out from your competitors and help you build a proper brand recognition.
Selecting the right custom packaging company
There has been a huge demand for custom printed folding cartons all across the globe. Making the first impression positive is what the brand’s look for through the right product packaging solutions. When you are choosing the top folding carton manufacturers, make sure that you also find out if they care about the following points –
- Choosing the correct material for the production
- The ergonomics of product packaging
- Understanding that size and audience are deciding factors
- Understanding how to package the products depending on the travelling distance
Choice of material
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This is one of the most important aspects that you need to keep in mind while selecting the company who will be manufacturing your custom printed folding cartons. Whether they are using plastic or paper route will tell a lot about the brand style and the product in itself. Interestingly, 68% of the consumers have said that they will choose a paper product than a plastic package and about 63% of them has said that paper packaging is seemingly of higher quality.
Transporting the products
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Find out if the company understands the importance of durability which adds to the successful packaging. The ease of transport is a key factor that should be considered in the package design. Just having an eye-popping package will not help if the product inside is damaged or lost its shape before reaching the consumer.
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Above everything, understanding the marketing strategies is underlined by the expenses. The budget of the makers of the folding carton boxes is also an important consideration factor that will help you find out if the company is suitable for you.
Different styles of packaging
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The demand for folding cartons has seen exceptional rise. The boxes used for packaging should be made according to the size and shape of the products that also keeps up the overall presentation of the brand. Find out if your company understands the designs such as straight tuck end (ste), reverse tuck end (rte), display boxes, gable bags and box, four corner beer, six corner beer, sleeve, pillow box, foot lock, 1-2-3 bottom (or snap lock), hexagon/octagon and more.
(Image courtesy: isellpackaging.com)
The packaging solution providers should have creativity at its tip. Custom print effects can actually impact the brand value as well as customer connection. Find out if the company understands about the various ink effects, die cutting, file stamping, embossing, spot uv printing and other special print effects.
Understand the competition
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Last but not the least, it is very important that the custom box manufacturer should understand how the packaging should serve both function and style. Making smart decisions is very important but should also understand that you need to stay on top of the league than your competitors. There cannot be in one size fits all packaging solution and must be able to consider your demands according to the end users need. Canpac is one of the top choices that has served many nationally accredited companies through their fine printing and packaging solutions. It has multitude of packaging alternatives that can suit every requirement of the client.
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